happy holidays :)
Monday, November 15, 2010
Welcome to the inside of the store's entrance.
Recently added old "be stupid" POP to brick wall.
Keep an eye out for the new preview Spring/Summer '11 pictures.
I am in the process of adding the new apparel this week!
a big goodbye to the Be Stupid campaign!! .. Finally.
Sunday, October 24, 2010
Tuesday, October 19, 2010
The concept behind this window is "Stupid is Fearless."
A rebel is fearless.
In order to complete this window, I had the stock girl roam the alley ways
of center city Philadelphia to shamelessly dumpster dive with me.
The goal was to find rubbish that mimicked what might be found during a rebellion.
I think our prize find was the nitrous tanks found thrown away by a dumpster.
Correct me if I'm wrong but I thought disposing of nitrous tanks was illegal????
Like, isn't there some special way you have to go about it?
Oh well, they're now set up very nicely in my window display.